A flavorful experience!
Opened in 1998 in the heart of Montreal's business district, Sho-Dan is the fruit of its founders' passion for Japanese cuisine. In this Japanese concept that has become a reference, each dish is meticulously prepared to ensure an unforgettable gastronomic experience. Through social media and a new website, Aura Social showcases Sho-Dan's soul, dedicated team and commitment to quality.
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Content creation
Vibrant, colorful content, highlighting the delicacy and freshness of the dishes, but also the know-how of the chefs and the unique atmosphere of the restaurant.
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Advertising
Dans le but de renforcer la communauté et d’accroître l’engagement, nous avons mis en place des publicités Meta visant à générer de nouvelles mentions J’aime sur la page Facebook. En parallèle, nous avons lancé des campagnes de réservation en mettant en avant des REELS immersifs capturant l’ambiance du restaurant, des plans rapprochés des plats savoureux et des visuels soignés, invitant ainsi l’audience à vivre l’expérience sur place.



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Social media
Sho-Dan's social media embodies a modern freshness, true to the restaurant's spirit, thanks to quality visuals and appetizing dynamic REELS.
The goal: to create a warm, authentic identity that speaks to enthusiasts of Japanese cuisine.
Complete redesign for a more modern, streamlined experience. With a rethought look, fluid navigation and refined visuals, this new vision of the website highlights the excellence and creativity of its Japanese cuisine.
Website

Got questions
or just feel like chatting?
The Beacon Team
This is the space to introduce the business’s team and what makes it special.